COMMERCIAL REAL ESTATE
Creating Best in Class Retail, Entertainment and DTC Experiences
COMMERCIAL REAL ESTATE
Creating Best in Class Retail, Entertainment and DTC Experiences
ABOUT US
Bio
David Friedman, Licensed CA Real Estate Sales Associate, DRE# 02446573, is a commercial real estate development executive with 30+ years of experience across retail, entertainment, and DTC brand expansion. He has led national and international site selection, lease negotiation, and store development programs for major companies, with a focus on aligning real estate strategy with brand and design intent. David is known for disciplined budgeting and negotiation, hands-on deal execution, and building teams that consistently hit growth targets. He works closely with brokers, landlords, and internal stakeholders to move deals from site identification through lease signing — communicating clearly and keeping every party aligned along the way.
Bio
With over 8 years of experience in the entertainment industry, Nikki Friedman has seamlessly transitioned into the realm of commercial real estate. Her background in marketing, social media, and content development has provided her with a unique perspective and skill set, enabling her to deliver exceptional results in her current role. What sets Nikki apart is her adaptability and unwavering work ethic, honed in the fast-paced entertainment industry. She thrives on collaboration, brings exceptional communication skills, and remains dedicated to staying at the forefront of industry trends.
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